A Study Of Publishing Talent Needs Based On Online Recruitment Information

The continuous development of new media is an important factor driving the continuous change of China’s publishing industry in recent years.New media methods have promoted the development of the publishing industry,and the traditional way of working can no longer adapt to the publishing content of the new era,coupled with the deepening trend of media integration,the demand for talents in the publishing industry has also changed.The research on the demand for publishing talents is an important area for scholars to study the development of the publishing industry,and talents are the most important driving force for the development of the industry.With the continuous expansion of the connotation and extension of new media,it is urgent for the publishing industry as a content delivery to improve the professional ability and media literacy of publishing talents.How to give full play to the advantages of publishing in the current social environment and improve the quality of published content has become an important issue of concern to the country and society,of which the introduction and training of publishing talents is a link that cannot be ignored.Taking recruitment information as the starting point,from the perspective of market demand,the paper selects the recruitment information of recruitment platform as a research sample,uses word frequency analysis method to analyze the recruitment information,and deeply discusses the basic ability,professional skills,educational requirements and professional qualities of the talents required by publishing enterprises.Understanding the latest recruitment information in the publishing industry and clarifying the fundamental needs of the publishing industry for future publishing practitioners is of positive significance for analyzing market employment trends and knowing the employment of college publishing students.The innovation lies in the fact that the paper is based on the perspective of professional demand,takes the cultivation of publishing talents as the foothold,and presents the current publishing talent demand standards through objective data,aiming to shorten the imbalance between supply and demand in the publishing talent market.Improvement measures are proposed for the training program of publishing talents,with job seekers as the main body,focusing on the future development of new talents in the publishing industry,so that the knowledge learned can meet the development of the times and the needs of the profession,and meet the talent demand conditions of the market.The main part of the paper is mainly composed of four parts,the introduction part describes the background significance of the thesis research,summarizes the literature consulted in the research process,and then explains the research ideas and research methods,the second part is the first chapter of the main part of the article,the recruitment information is collected and sorted,and the basic situation of the talents required by the publishing industry is analyzed through the obtained data information.The second chapter analyzes the changes in talent demand in the publishing industry,analyzes the transformation of talent demand in the publishing industry through specific performance descriptions and case evidence,and predicts and analyzes the future talent demand trend.The final chapter provides suggestions on how to deal with the changing demand for talents in the publishing industry from the four levels of the state,enterprises,universities and individuals.The conclusion summarizes the research work done throughout the paper,and also raises the questions and deficiencies to be studied.