Research On The Publication Of Chinese Graded Books For Children In China

Foreign graded reading started early,and in many years of practice,authoritative and applicable grading standards have been formed,such as Guided Reading Level(GRL)and Lexile.Compared with foreign countries,China ’s graded reading started late and is still in the exploratory stage.In the publication of graded books,most of them are imported English graded books,and there are few original Chinese graded books,which also causes corresponding market vacancies.At present,the research on graded reading focuses on English graded reading,focusing on combing its development process and analyzing specific reading materials.There are few studies on Chinese graded reading.This article takes the original Chinese graded reading series Sheep up the mountain published in 2020 as an example.The cumulative sales of the book have exceeded 100 million,which is widely recognized by the industry and highly praised by parents.The first chapter expounds the development background of graded reading,the research status at home and abroad,and the research methods of this paper.It is an overview of the development process of graded reading.The second chapter expounds the related concepts of graded reading,the development situation at home and abroad,the grading standards at home and abroad,and the publishing status of Chinese graded reading materials for children in China.Through the comparison at home and abroad and the summary of the current situation of local publishing,we can deeply realize that there are still many areas that need to be improved and improved in Chinese graded reading.The third chapter analyzes the publication of Sheep up the mountain from four aspects : product content writing,binding design,supporting services and marketing strategies.Each aspect is classified in detail,analyzed from multiple angles,and summarized its product characteristics.The fourth chapter is based on the third chapter.Through the analysis of Sheep up the mountain,it provides inspiration for other publishers to publish Chinese graded books.The enlightenment includes four aspects : building a grading system,prepare for publication,enriching content design and promoting publicity.It provides specific optimization strategies for the planning and publishing of similar books and clarifies the direction of improvement.At present,there are few studies on Chinese graded books,and there are few Chinese graded books in the children ’s book market.This paper analyzes the original Chinese graded readings such as Sheep up the mountain and summarizes its publishing experience,which can enrich the current research.At the same time,the publishing enlightenment also helps the conception of similar readings,and then plans to publish more original Chinese graded readings based on the local and in line with the growth characteristics of Chinese children.