Public Library Service Innovation From The Perspective Of Demand Satisfaction

The advancement of knowledge economy,along with the gradual improvement of the levels of people's physical and mental demands put forward more requirements for the service quality of the public libraries.In recent years,there has been great changes in such aspects as the building area,technological means,service mode and service content of the public libraries in China.Both the national library and the local ones have made innovation and transformation in terms of the original services.The service innovation of the public libraries is reflected in five aspects,including the concept innovation,management innovation,service items,service procedures and service space,ranging from the connotation to the extension.The research indicates that the service requirements of the readers towards the public libraries are increasingly taking on a large variety of characteristics like diverse modes,deep professionalization,convenient means and individualistic psychology,etc.However,there still exists a dislocation between the innovative behavior and readers' demands in the current public libraries.The readers' increasingly remarkable individualistic demands are ignored in the service concept and the diverse demands of the readers can not be responded timely in management.In addition,the content can not satisfy the needs of the readers for professionalization and the procedures still lag behind in responding the readers' requirements.Moreover,the insufficient innovation in the service space fails to meet the diverse needs of readers.To resolve the problems mentioned above,the public libraries are expected to take some effective and innovative mentions based on the experience of some public libraries in their innovation in public cultural service at home and abroad.Firstly,further update their service concept to satisfy the readers' demands and promote the readers' experience.Secondly,make changes in their management modes to realize the flatization of the organization structure and the teamwork cooperation of the insiders.Thirdly,deepen the service connotation,including exploiting the technology to improve the traditional borrowing service and adding in-depth professional service content.Additionally,transform the procedures of the literature acquisition and service for readers in order to enhance the service experience of the readers in public libraries.Finally,reconstruct the service space,which means redividing the service apace of the physical libraries and expand the space extension of libraries by means of the internet virtual technology.