Font Size: a A A

The Value Return Of News Client Manual Editor In The Age Of Intelligent Media

Posted on:2020-12-06Degree:MasterType:Thesis
Country:ChinaCandidate:H L JiangFull Text:PDF
GTID:2428330572993742Subject:Journalism and communication
Abstract/Summary:PDF Full Text Request
Under the influence of AI technology,the media industry is undergoing a new round of subversion and reconstruction.The large-scale use of algorithmic recommendation technology by news clients challenges the existence value of manual editors.Although new technology has brought huge dividends to news clients,it has also caused a series of problems.People gradually realize the importance of the value of manual editing.Demonstrating the return of the value of manual editing is to answer the question whether the algorithm can replace the editing and how to choose between "technical rationality" and "value rationality",which has far-reaching practical significance and academic value.This article mainly uses the historical research method,content analysis method,comparative analysis method,case analysis method and in-depth interviews to sort out,summarize,demonstrate and summarize the development track of the value of manual editors,to obtain the historical rules,to analyze the causes behind the phenomenon of the industry,to demonstrate the development trend of the industry and to put forward the possibility conception.The main contents are divided into four parts: the historical investigation of the value of manual editing,the impact of algorithmic editing on the value of manual editing,the regression of the value of manual editing,and the enhancement of the value of manual editing.The study found that:Artificial editors precipitate core values in historical changes,which are specifically divided into ethical value,communication value and economic value;The excessive application of algorithmic editing has a great impact on the value of artificial editing,which is manifested in the deviation of ethical value and dissemination value,as well as the loss of economic value;Industry chaos calls for the return of value of manual editing.The results of comparison between manual editing and algorithmic editing of Phoenix,Sina,Tencent,Netease and Today Headline show that the value advantage of manual editing is reappearing and the return trend is obvious;Following the inherent law of the value development track of manual editors,reflecting on the experience and lessons,and proceeding from the contradictions and links among the major communication elements of manual editors themselves,algorithms,communication content,users and the market,it is believed that the value of manual editors hasroom for improvement.It is necessary to enhance professional identity and professional competence,with the emphasis on user thinking and adhere to the value of news.At the same time,several possible directions to expand the value of manual editing are proposed,that is,media algorithm analysts and media algorithm committees or content operations and product managers.
Keywords/Search Tags:intellectual media, news client, manual editing, algorithm, value regression
PDF Full Text Request
Related items