Strategy Research About Xiamen Software Park Management Company Development

Software Park,as an important platform for cities to develop local industry and strengthen the power of economic,is also a valuable center for regional economy swells and urban economic transformation.The software park has become an important place for industry gathering,resource centralization,talents collection,and science development.Software park construction can better enhance the core competitiveness of the software industry in our country,and plays an more and more important role in urban construction.As rooted in the software park in Xiamen,Xiamen Software Park management company was founded more than ten years.It has been committed to serve software and information service industry enterprises in xiamen,pays attention to better establish the parks' public service system,create brand,help enterprises to develop.It plays an extremely important role in the development of Xiamen Software Park.The park management,build the park service system,with high efficiency,high quality service,effective integration of resources actively,in order to help enterprises,who in the software and information service industry in Xiamen,to form the whole life cycle of growth;set the goal as make enterprises bigger and stronger;through high quality services and efficient management to realize the value of enterprise existence.Park management company makes growth development strategy to constantly deepening service,perfect service,output,and extension services,to realize the benign development of enterprises,so as to promote the constant development of the park.This thesis is divided into six chapters.The first chapter is introduction,talks about thesis research background,significance,content and methods,etc.The second chapter mainly discusses the related theories from the theoretical level mononuclear thesis research enterprise strategy related theory,while the third chapter focuses on analyzing campus external environment analysis.The fourth chapter is the strategy selection and formulation of park management,and the fifth chapter emphasizes the park management,strategy implementation and guarantee.The last chapter is reviewed and summarized.Scientific research methods selection is the premise and guarantee for science and correct conclusion.In view of the content of this thesis,the thesis mainly by using the theory of strategic management,strategic positioning,strategic method and many various aspects of theoretical knowledge;to analyses Xiamen software park management strategy,business strategy and operational management level,analyze park management company is now operating status,and combined with their own advantages and characteristics of the proposed the development strategy of park management features.