| People's livelihood TV news is one of the most important achievements of China TV news reform,comparing with the traditional news,news report form,content and idea innovation of TV livelihood news can make a breakthrough.It makes China's TV news spread wider and brighter in its developing path.People's livelihood TV news mainly reports something close to the people,which embodies the concept of everything for the people.At the same time,people's livelihood TV news also reflects the process of political democratization in our country.It is not only making the communication between the government and the people more convenient,but also strengthens the affection between the government and the ordinary people.With the development of the phenomenon of "heat" of the people' s livelihood TV news and the emergency of new media,the people's livelihood TV news has met some problems,which is very adverse to the development of people' s livelihood TV news.Under the environment of new media,television livelihood news report is facing opportunities as well as a series of challenges.Under the new media environment,television and new media integration is not only the requirement of times,but also the requirement of promoting its won development.The combination of television and new media can make both take complementary advantages of each other and achieve mutually beneficial aims,which not only have realized the sharing of resources,but strengthen the power of both sides.Especially for television,new media,can make people's livelihood TV news interviewing and making broadcast in a new platform so that reactivate and review its value again.It also makes a difference on improving the strength of TV livelihood news and draw people's general attention.In a word,with constant integration and interaction between television and new media,making full use of the advantage of new media to create the brand of people's livelihood TV news,is a optional way of innovation development. |
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