The Way Of Political News Report In The Era Of Financial Media Innovation Research

The political news plays an important role in China's political life.It plays an important role in the transmission of Party and government policies and national policies.It is an important channel for the people to understand state affairs and a bridge for the communication between the state and the people.In the era of media integration,people's Daily has formed a unique news reporting mode in publicizing the party's principles and policies and delivering current political news.People's Daily reports on "Two Sessions" have carried out multiple integration of content,and special column presents news content.The reporting angle is diversified,and is no longer limited to the meeting process and policy communication.The diversified forms of reports,the integration of multimedia elements and the use of new media technology make the reports more vivid.The same content is presented differently on different platforms to form an all media matrix.The media platform communicates with each other,expands the scope of communication,and achieves good communication effect.This paper takes people's Daily's "Two sessions" reports in 2000,2010 and 2020 as research samples to explore the changes of current political news reporting in the era of media integration.From the perspective of news content,topic selection,report form and other dimensions,through text analysis and case study,this paper discusses how to retain the advantages of traditional media in the context of continuous integration of media,and borrow new media to bring a lot of high-quality content to the audience,so as to explore the changes in the way of news reporting in the context of financial media,and provide reference for current political news It provides reference for the innovation of reporting methods.