Design And Implementation Of Shanxi Rural Commercial Bank Client Management System

In order to achieve the bank product marketing, sales and service automation, so that enterprises can provide customers with more comprehensive services efficiently, so as to improve customer satisfaction and loyalty, this paper designed for Shanxi bank system development a customer information management system, aimed at around customer center design and development products, improve the bank operation and management mode.This paper begins with the development of CRM in recent years, and the development of domestic and foreign CRM were compared. This paper introduced the customer relationship management system's requirements and the feasibility of the system. This system is based on the development of software engineering specifications to carry out. Firstly we analyze system requirements, then the system functional modules and database are designed. This paper studies the system development technologies and platforms used. At last, we choose ASP. NET for system development, network architecture uses B/S mode. In this paper, we use Microsoft SQL Server 2008 to maintain and manage database.Finally, the analysis and design of the entire model, based on the architecture, and ultimately the development of this project: Through analysis and design, the "Design and Implementation of bank customer management system", according to the functions are divided into customer management, customer service, marketing and management, work plans and system management five basic modules. The current focus on business operations and internal management system, and gradually transformed into customer-centric customer information search and analysis, a good solution to the problem of waste of resources for the entire industry consolidation has brought great convenience. Through a whole system testing, the system runs regularly.