The Change Of Media Agenda In Public Health Emergencies

These years, public health emergency has happened more frequently. Such things always happen in a sudden, grow up quickly and do bad things to the health of the public. Because of the big damage it brings, the media should pay attention to the agenda-setting when it does the report about the public health emergency. In the year of 2003, SARS spread across the mainland China, and after 10 years, the H7N9 throw the public into panic again. And during the two emergency, media has done things particular in the agenda-setting. This article tries to analysis the agenda-setting among the report of the two emergency. And as a result, it finds out that media should follow the two levels of the rational agenda-setting. They should show the audience what they focus on and try to get the priority to lead the audience.