Research On Weibo Topic Based On Interactive Ritual Chain Theory

American sociologist Randall Collins proposed the theory of "interactive ritual chain",starting from the context,systematically explained the origin,constituent elements and operating mechanism of the interactive ritual chain theory.Since then,the "interactive ritual chain" theory has begun to enter academic Research horizons.In recent years,Chinese scholars have begun to combine the theory of "interactive ritual chain" with communication,and domestic research on the theory of interactive ritual chain has become increasingly abundant.In 2009,Sina launched the "Sina Weibo" internal beta,becoming China's first portal to provide Weibo services.Sina Weibo,as a social media based on user relationships,has changed people's information sharing mode and interaction mode,and has become one of the most influential social platforms in China.In October 2019,the 7th World Military Games was held in Wuhan,China,which aroused great attention from the whole people.The topic of# wuhan military games # has been featured on Weibo for many times.Therefore,this article chooses Sina Weibo platform to study the topic of Wuhan Military Games.It has both theoretical and practical significance.Based on the "interactive ritual chain" theoretical model,this article analyzes the #Wuhan military games # topic interaction process on the Weibo platform and its value to Wuhan cities,points out the difficulties faced by the current microblog topic interaction process,and proposes improvement strategies.The full text is divided into five chapters.The first chapter is the introduction,which analyzes the background and significance of the research,methods,the framework of the article,the theory of "interactive ritual chain",and the research status of "microblog topics".The second chapter analyzes the Wuhan Military Games and Wuhan Military Games The topic of Weibo was introduced;Chapter IIIUsing the theory of interactive ritual chain as the starting point,the topic interactive ritual process is analyzed from the topic interaction elements and topic interaction characteristics of # wuhan military games #;Chapter Four analyzes the microblog topic interaction results from the micro and macro perspectives.Discussion;Chapter 5 points out the problems existing on the topic of Weibo and proposes corresponding improvement strategies;the last part summarizes the full text.