Research On Interactive Communication Of News Games From The Perspective Of Interactive Ritual Chain

With the rapid development of new media technology,"game" has become a special medium,playing a unique role in the intelligent life of the interconnection of all things.We should look at the role of "games" in our life from a new perspective.News games can also take on the tasks of connecting communication,transmitting information and carrying services,changing all aspects of our lives.The combination of "news" and "games" is one of the manifestations of games as new media carrying information."News game" was born in the era of media integration.It is a new narrative way of news that the traditional news media appeared in order to adapt to the new reading habits of the audience in the era of mobile Internet,with the form of game.It combines serious news content with entertaining forms of expression,breaks the traditional monotonous and boring reading mode of news,changes the passive audience into active readers,and greatly improves the interest and experience of news communication.In the production of news games,taking real news stories as the background of virtual game world,the highly interactive game design and the application of immersive technology of super simulation reality have improved the effectiveness of news communication and weakened the "guiding" role of news.At the same time,news games promote the development of the game story through player operation while ensuring the publicity of the news,so as to achieve the ultimate goal of news game communication.This paper takes "news game" as the research object,and finds that the focus of its design communication,namely "interaction" and "emotion",is the same as the key point of the interactive ritual chain theory mentioned by Randall Collins.This paper uses the research methods of literature taking the formation process of the interactive ritual chain as the writing idea.It includes the analysis of the interaction behavior contained in the news game,the elements of the interaction ritual of the news game,the formation process and results of the interaction ritual of the news game,and finally summarizes the interaction ritual chain model of the news game on the basis of this research.After the study on the formation process of the whole interaction ceremony of news games,it was clear that the interaction communication process of news games was consistent with the value chain of the interaction ceremony chain,and at the same time,it also found the shortcomings of news games in the interaction ceremony,which could lead to the failure of the formation of the interaction ceremony chain.It is difficult to grasp the degree of "news" and "game",the single form of interaction and the difficulty of continuous online and offline value conversion are the main problems that may lead to the failure of the interaction ritual chain of news games.After in-depth research on this,a one-to-one solution is proposed.The role of interactive design in news communication is increasingly highlighted.At present,the intelligent interaction design of the operation interface has been far from meeting people’s expectations for "interactive" communication.Emotional interaction design has become the general trend of future development,and emotional interaction behavior design will certainly become an important development idea of news game design.Therefore,it is necessary to make a detailed analysis of news games based on the interaction ritual chain theory with "emotion" as the core element,and clarify the important role of emotional interaction in news game communication,which can play a far-reaching role in the design and development of news games in the future.