Work Description Of A E-sports We-Media On The WeChat Public Platform Entitled "Knowledge Of E-sports"

With the continuous development of Internet technology,the We C hat public platform has now become a very popular social media.With the development of the WeChat public platform and the continuous growth of the e-sports industry,e-sports we-Media has emerged.Among them,there are many e-sports official accounts with high quality and representative content.In this report,the author summarizes the creation and operation process of the WeChat public platform based on author's actual experience in operating the personal WeChat public platform "knowledge of e-sports".In this report,the author summarized the design concept,section design,content planning,and publicity methods of the "knowledge of e-sports".Finally,the author will also combine specific published articles to analyze in detail the ideas in the operation process.This We C hat public platform was founded in 2017 and pushed the first article about e-sports on November 2.In the early stage of establishment,the author paid attention to a large number of e-sports official accounts,and studied their writing style and typesetting form.In terms of content planning,the author started from five aspects: topic selection,image selection,style positioning,material accuracy,and layout design.In the author's opinion,the feature of the We C hat public platform "knowledge of e-sports" is not only to keep up with hot spots and pay attention to the interest of the article,but also to pursue depth.With "e-sports reviews" as the core content,the combination of e-sports and reviews not only broadens the breadth of e-sports,but also deepens the depth of e-sports."knowledge of e-sports" combines graphics and short videos.In this way,while meeting the audience's fragmented reading needs,it can also attract the audience's attention with the help of videos,which is characterized by short,flat and fast.At the same time,because of the author's love for e-sports,she can better grasp the psychological needs of the audience and understand what e-sports fans like to watch,so as to create works with higher acceptance and love.Finally,the author hopes that this report can be helpful to other people who operate e-sports we-media platforms.