As one of the most important emerging industries,E-sports has been breaking through its original circle of fans,gradually entering the public sight and stepping onto the world stage.Take the 2019 LOL global finals as an example.The competition was broadcast in 16 different languages on more than 20 platforms,such as Twitch,Youtube.According to official data,the ratings of the global finals had broken the previous record and become the highest in history.There were 21.8 million people watched the final games every minute,and 44 million people watched the matches at the same time,though they may didn’t on the same platform.These data has proved that E-sports is very popular and has huge development potential.With the continuous progress of computer technology,cloud technology,and the improvement of people’s living standards,a series of factors have provided environment for E-sports to grow.However,although the current E-sports as an industry has a rapid development momentum,but the overall view of e-sports industry as a whole,the state of its development is uneven.The E-sports industry has developed rapidly,there is a huge shortage of professional workers,especially in the field of media.This situation is an opportunity and a challenge for many people.Wechat public platform is the product of the continuous development of self-Media in the new era.It is different from Wechat and QQ timely features,and also different from micro blog to share short messages.The official account of WeChat provides a platform for publishing much longer articles.The popularity of mobile terminals and the amazing development of 4G/5G network,information has blast,people’s demand for information has become more eager.Even under this circumstance,content quality is becoming much more vital.The official account of "Hachi’s potato" is the official account of e-sports,which is mainly focused on E-sports and related information.It involves the history and culture related to electric games.The purpose is to experience the whole process of running a official account,summarize the results and difficulties and problems encountered in the process,and explore the operation rules of this kind of official account,providing some experience and summary for the development of the competitive media in China. |