Symbol Application And Meaning Construction Of Bus Stations In Urban Cultural Communication

Urban culture is the sum of spiritual and material wealth such as common thoughts,values,urban materials,and norms of behavior formed in the process of long-term development.It not only includes the world outlook,outlook on life,values and other ideologies,but also covers technology,education,customs,language and other non-ideologies.Urban culture is often spread by the diversity of food,cultural landscape,historical sites and urban architecture.As the pulse and foundation of urban development,the bus stop is not only an important component of urban public transport,but also an important carrier of urban cultural communication.Therefore,how to use the bus stop,an important window to spread city culture,organically integrate regional characteristics and cultural elements to display the charm of the city,publicize city image and export city culture has the practical significance of research.Based on the theory of prosperity proposed by Laurent Bar and Suzhou bus stop as the individual case,the symbol application and significance construction of bus station in urban culture communication.First,Divide urban cultural symbols into material cultural symbols,conceptual cultural symbols and institutional cultural symbols,The use of mass communication,interpersonal communication and physical media channel communication;Secondly,the From the bus stop as an important communication carrier of urban culture,Summarize the bus station has a wide audience,long duration,the communication advantages of debris culture integration;Again,Analyze the application of garden building symbols,spiritual and cultural symbols and spreading urban culture,And from the ability to refer to,the point of view to make a symbolic interpretation,Then summarize the construction of material and cultural symbols,urban memory,spiritual and cultural symbols inheritance of cultural memory,the dissemination of public space of system and cultural symbols;Finally,the,To verify the effect of Suzhou bus stop in urban cultural communication,From the humanistic,image and economic level,the bus station dissemination of city culture is thinking and summarized.