Research And Practice Of Creative Design Driving Rural Tourism Landscape Construction Under The Background Of Cultural Tourism Integration ——A Case Study Of Dongdu Village,Rongcheng City,Shandong Province

With the continuous promotion of the rural revitalization strategy,rural tourism has entered an important stage of vigorous development.In particular,the deep integration of culture and tourism has stimulated the internal vitality of the countryside and provided new ideas for the innovative construction and development of rural tourism landscapes.Based on the relationship between cultural and creative design and rural tourism landscape construction,this paper studies the model of cultural and creative design driving rural tourism,innovatively designs rural cultural forms and characteristic landscape resources,integrates relevant literature,and explores a new way to adapt to the current cultural and policy background of China from the existing rural tourism development model.Road.This research case selects Donggu Village,Rongcheng City,which has characteristic seagrass house tourism resources in the coastal areas of Shandong Province.The current development problems faced by the village are universal in similar villages,so this study has a wide range of application value.Starting from the aspects of national policies and the development status of rural tourism at home and abroad,this paper analyzes the development trend of rural tourism landscape construction,and pays close attention to the feasibility and innovation of cultural and creative design driving the construction of rural tourism landscape under the background of the integration of culture and tourism.Through village landscape planning,public landscape design,cultural and creative products with rural cultural characteristics and the design of cultural facilities,tertiary industries such as cultural creativity are brought into the countryside.While driving the construction and development of rural tourism landscapes,it provides sustainable development guarantees for rural residents and effectively alleviates the employment of rural residents.The problem is to improve economic income and living conditions,so that Donggu Village has become a typical case of cultural and creative design driving the construction and development of rural tourism landscape under the background of cultural and tourism integration.Build a new model widely applicable to the construction of rural tourism landscapes in China,and provide ideas for exploring the construction of beautiful villages in China and realizing rural revitalization.