| Based on the policies related to the development of cultural and tourism integration in recent years in China,this study employs a literature review method to summarize the current state and existing issues of industrial tourism development in China and explore the direction of industrial tourism cultural and creative product development.The paper conducts an analysis and research from two perspectives: industrial culture and creative product design.Through literature collection and analysis,it concludes the application and expression of industrial culture in creative products,forming the concept,design principles,and design methods of industrial cultural and creative products.This paper takes the Echeng Steel Plant as the research object and conducts research and practice on the design of industrial cultural and creative products for the Echeng Steel Plant.The process includes three steps: First,by collecting relevant information about tourism development at the Echeng Steel Plant,analyzing the cultural tourism development path,and summarizing the key points of project development needs.Second,using a questionnaire survey to understand the demands of visitors for industrial culture and collect and analyze the cultural elements possessed by the Echeng Steel Plant.Third,extracting design elements that represent the corporate image of the Echeng Steel Plant and its unique industrial cultural characteristics.Finally,combining the design methods of industrial cultural and creative products,it designs and produces industrial cultural and creative products with the characteristics of the Echeng Steel Plant in the context of cultural and tourism integration.This paper provides new ideas for the development of cultural and tourism integration and offers a new design direction for the development of creative products. |