Research On The 19th Report Of The People's Daily's Media Platform

From October 18,2017 to October 24,2017,the grand convening of the 19 th Congress of the Communist Party of China marked China's entry into a new era.In what way will China in the new era lead the Chinese people to carry forward and continue to be brilliant? The Chinese people are looking forward to it,and the people of the world will wait and see.The Central Committee of the Communist Party of China,which has many titles such as "China's largest newspaper,millions of circulations,and billions of readers at home and abroad",how to correctly lead the direction of public opinion,tell stories and spread good voices at this historic moment.When is the mouthpiece of the party and the people? How to present this event to the audience accurately,objectively and in a timely manner,the People's Daily is duty-bound.With the quiet rise of Internet information technology,various emerging media forms and means of news dissemination have become more and more perfect,which has greatly enriched the news report pattern.Media integration,new media and traditional media work together to become the key to doing a good job in news communication in the new era,opening up a comprehensive and systematic news report pattern,highlighting the characteristics of the era of news communication in the new era.The "People's Daily" media platform actively exerts the advantages of the platform,adheres to high-grade and high-profile styles,adopts point,line and face combination,multi-language complementarity,step-by-step advancement,and once again set off a wave of 19 reports,forming an online Under the net,the fragrance is popular,the domestic and foreign flowers are blooming,the color will be played outside the club,and the mouthpiece of the mainstream media will be played.The masses of the people and readers at home and abroad will understand and understand the spirit of the meeting in time,and have tasted a real spiritual feast.This article takes the "National People's Daily" 19 th report as an example,and selects the "People's Daily" media platform report before,during and after the 19 th National Congress,which is mainly based on the 19 th National Congress.Content analysis,text research and other methods,analyze the content of the 19 th report,sort out the communication characteristics of each platform through the first three chapters,analyze the 19 th report,the in-depth interpretation of the paper media focus authority,play a role in guiding public opinion;the website pays attention to the expressive power of information To create a network information ecosystem;the mobile terminal is committed to the pursuit of real-time interaction,flexible and vivid visual performance.Through analysis,the innovations of the 19 th largest news reports are summarized.The content innovation is mainly manifested in humanization + intimacy + universalization.The formal innovation is mainly in diversification + enrichment + three-dimensional.On this basis,the author makes full use of the relevant knowledge of journalism and communication,combined with the 19 th major news report mode,and obtained the enlightenment of the 19 th report of the People's Daily's media platform: orientation consciousness,content awareness,and foreign consciousness.For guidance,it is supported by platform awareness,performance awareness and interaction consciousness.Dezheng songs are ambitions,and the Tao is pleasing to the public.The 19 th National People's Daily's media platform has a firm standpoint,unique perspective,three-dimensional intersection and fresh content.It has become a wonderful model for studying the news reports of major conferences.It not only has rich theoretical value,but also actively plays in the content and form of reports.Leading role,providing a useful reference for other media reports on large-scale political conference news.