The Study On The Optimization Strategy Of Electronic Library Bulletin Based On User Experience

Under the background of nationwide reading,reading promotion activity presents a variety of forms.And reading-guided library journal gradually becomes an important medium for popularizing the nationwide reading.It plays an increasingly important role in the popularization of reading,and has exerted a more comprehensive knowledge influence and cultural communication force.With the popularization and development of the Internet as well as information technology,the publication form of the reading-guided library periodicals tends to diversify,which is no longer confined to the traditional paper edition,and electronic Library magazine becomes the popular publication form of the library.The traditional reading-guided journals are gradually turning to the electronic journals.At the same time,with the emergence of new media,people have more and more ways to obtain information.The reading popularization of media is diverse and rich in content,so the reading-guided library journal is obviously at a disadvantage compared with it.Also,reading-guided library journal lack of long-term operation mechanism and adequate capacity for follow-up development.This prompted the electronic library journals to further develop and improve,to provide users with more perfect and convenient services.The library pays more attention to the user's experience under the user-centered service concept.In this context,this paper study reading-guided electronic library journal optimization strategy from the angle of the user experience.In the literature research,this paper summarized related literatures of reading guidance,electronic journals and user experience both in domestic and foreign.In this paper,the reading-guided library journal Book Paradise which is created by the Southeast University library is chosen as the research object.Firstly,the development process of it is discussed and the advantages and disadvantages of the Book Paradise are analyzed by comparing with other reading-guided library journals and using the methods of user interviews.Aiming at this problem,this paper analyzes the user satisfaction of Book Paradise from the user experience angle.Based on the user experience theory,five parameters of the user experience are introduced in this paper:Sensory experience,content experience,interactive experience,emotional experience,thinking experience.The influence and degree of user experience on user satisfaction is also studied.This paper collects data by questionnaire survey and research object mainly focus on students and teachers in Southeast University.346 effective questionnaires are collected by using a random sampling method to distribute the questionnaire.Then the SPSS software is utilized to do descriptive,validity analysis,reliability analysis,correlation analysis and regression analysis of the survey data.The results of data analysis show that the five parameters of user experience have a significant positive effect on user satisfaction.The content experience,interactive experience is the most influential,followed by sensory experience,emotional experience and thinking experience.Based on the user experience theory,combining the actual situation of the Paradise of Book,the optimization strategy of improving the user satisfaction is introduced:① Mobilizing the user's all-round sensory experience;②Enriching the contents of Paradise of Book;③ Perfecting interactive design and interactive guidance ④ Creating a new emotional experience;⑤ Inspiring creative thinking experience.In this paper,the user experience theory is applied to the research on the optimization strategy of electronic journals,hoping to provide a new idea for the optimization and promotion of the electronic books.Finally,it points out the limitations of this study and prospects the research.