Font Size: a A A

Mobile Video Transmission:A "Emerging" Media Format

Posted on:2019-08-25Degree:MasterType:Thesis
Country:ChinaCandidate:S Y ZhouFull Text:PDF
GTID:2428330542986453Subject:Journalism and communication
Abstract/Summary:PDF Full Text Request
With the development of technology,mobile video has been widely seen in recent years.The mobile video industry has become more and more important in the Internet economy and media communication industry.The self replicating and splitting of the fragmented culture has caused an excessive crisis of information,and everyone has evolved a form of communication from the media once more.Based on the development and development of mobile video and the new trend of development,this paper analyzes the content creation and propagation of mobile video and the development of mobile video.This article is divided into six parts.The first part is the introduction of the article,which discusses the background,significance and purpose of this study.The second part is the first chapter of the article,combing the development of mobile video and defining the concept of mobile video with its own understanding.The third part describes the new format of mobile video,which is mainly represented by short video and live broadcast.The fourth part studies the content creativity and communication strategy of mobile video.The fifth part puts forward some problems in the development of mobile video from several aspects.The sixth part gives the corresponding solutions to the problems proposed in the previous article,and looks forward to the future development of mobile video.
Keywords/Search Tags:mobile video, short video, Propaganda strategy, Content creativity
PDF Full Text Request
Related items