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After The Reform Of The Era Of Ministries And Commissions, The Development Of Strategic Research

Posted on:2018-11-14Degree:MasterType:Thesis
Country:ChinaCandidate:Y Z XieFull Text:PDF
GTID:2358330515984071Subject:Business administration
Abstract/Summary:PDF Full Text Request
The ministry presses are the products of planned economy era,the main mission and function are served the party and government's work as well as to serve the publishing industry development.Through over the half century development,the ministry presses have made brilliant achievements,created a batch of established publishing enterprises with characteristics and professions,which became the backbone of the our publishing industry.But as the industrialization and marketability of publishing industry,the institutional system of ministry press has no longer catered completely to the need of economic development,which seriously influence ministries press as an independent market main body to participate in social competition and go against the promotion of the competitiveness of Chinese publishing enterprises.Deepen the reform of ministry presses and stimulate innovation vitality is imperative.So according to the Chinese Government's requirement,all the publishing houses in China had been reconstructed to be companies by the end of 2010,with the exception of four nonprofit publishers.This is the 6th year of ministry press reform.During the 6 years,facing the fierce competition with the local press,private enterprises and foreign enterprises,as the independent market economy,ministry presses chose professional development path,diversified development path or group development path depend on own development characteristics in post-reform era,and showed different development results.The large-scale and established ministry presses with strength and rich resources put up a good performance,and fully release the dynamic of reformation.The small-and-medium-sized ministry presses are clearly behind in the market competition and face the destiny of elimination.The problem on how to explore strategic transformation and build the core competence is urgent to solve to ministry press in post-reform era.This paper firstly reviewed the background of ministry press transformation,then analyzed the production and business operation data of ministry presses recent years and questionnaire results of part of ministry presses,summarized the living situation and existing main problems of ministry presses in post-reform era.At the same time,taking the Gold Wall Press as the sample,introduced the development history of Gold Wall Press transformation and reform strategic choice and implementation,analyzed the reform achievements and existing main problems,put forwards some measures and suggestions for improvement to deepen reform,provided reference for strategic choice of ministry presses in post-reform era.So this paper has some realistic meaning and research value.
Keywords/Search Tags:Post-reform Era, Ministry Press, Development Strategy, Gold Wall Press
PDF Full Text Request
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