Cultural Studies From The Perspective Of Post Modernism To The Webcast Phenomenon

Contemporary culture and society is the coexistence of a variety of cultural forms of society,from the mainstream culture to multi culture and people,gradually enter the post modern culture,social development is also in constant from technical rationality to dominant cultural values,culture plays a decisive role in the development of the society.Under the rapid development of the Chinese social and cultural environment and network environment and change of social culture spread gradually from a single subject to multiple mainstream mainstream culture and sub culture and the marginal culture and the multi subject evolution,in this context,the multi dimension of postmodern culture system is gradually formed.Webcast webcast to rise,is a new cultural phenomenon in the current network environment and cultural environment,from the existing environment to the content and performance style and content creation are the production of text breaks the original form of network culture,network broadcast called wheat resistance "Modernity" in the cultural characteristics and meaning on the postmodern context,a form and branch network sub culture in shaping the grand narrative network sub culture spirit.And this cultural phenomenon,not only is the network broadcast to a common link between the groups and simple interest,is to create a common sense of space between the groups,as a new form of culture and the mainstream culture in wheat called the main contest and progressive game to promote the new situation for the China multicultural.As a webcast year trend,Michael from niche entertainment and recreation way on the network and the public,gained great attention and showed the trend of rapid development.In the current situation of cultural integration and development,some netizens are gaining support and recognition.However,even when born in the Internet environment,the controversy and abuse of subculture as a postmodern environment is also worth our attention.The webcast Michael in the cultural background and with the concurrence of the mainstream culture in development,also attracted the attention of the academia.This paper is the development of modern culture background,born in the network environment in the live webcast to culture as the representative,and selected the development trend to the hottest YY broadcast platform for the field of study,focus on gradual development from Chinese game and CO opetition culture perspective,through the cultural phenomenon of YY to the live Webcast the cultural environment,text interpretation and postmodern meaning understanding,as well as the existence of the webcast subculture in the fate of the discussion,the three dimensions and direction of anatomy in the present large modern cultural environment,cultural ideas and creative behavior of network live in the sub culture form,to the.Perspective of the postmodern cultural environment cultural development and construction from the macro perspective,from the perspective of ontology,value orientation and significance of fate study and interpretation to the webcast.secondly,the first chapter of the present China webcast and to do a comprehensive and concise description,briefly introduces the background and the webcast as general features and use the main sub culture to the characteristics the webcast was born,as well as to the media space YY broadcast platform.The second chapter describes the postmodern cultural environment to live network is conceived and developed from the angle of view,relationship,and modern culture as a cultural phenomenon and finally,on the postmodern cultural context and cultural environment and the cultural environment to appear after a brief description on behalf of sign;the third chapter chooses to express the most direct carrier of communication:Text Interpretation to wheat wheat word words by carrying the postmodern culture,analysis and criticism of wheat resistance words and content,to explain the existence of social significance;the fourth chapter will be webcast webcast as to sub culture form,the thinking of the development trend and future fate;problems and limitations of Michael culture in the last fifth chapters put forward shallow views and suggestions.