Design And Implementation Of Library Reading Personalized Push System Based On WeChat Public Platform

With the advent of the information age,the popularity of the rapid development of communication technology and intelligent devices in people's lives,a large amount of information with our eyes,however,in the face of so many rich information,if we can not manage well,this information for us is just waste without any value in the knowledge economy era of rapid development,more and more personal development depends on personal competitiveness,and competitiveness is the source of personal personal knowledge management.In this case,WeChat as a new instant messaging product is becoming a new fashion of mobile Internet,more and more enterprises and institutions stationed WeChat to explore new business opportunities,bring a variety of content and experience for Readers.With the continuous update of the WeChat version,WeChat has evolved from a simple chat application into a set of media information,game entertainment,life services,e-commerce as one of the multi-functional integrated platform.WeChat not only changed people's way of life,but also on the development of mobile Internet has a significant impact.How to make good Reader of the mobile Internet,especially the Reader of good public platform WeChat,so that they provide a better variety of life services,has become a new issue in front of people.To this end,personality promotion of the library relying on the WeChat public platform developed rapidly,WeChat public platform personality promotion is in the development of a library of new things,reflect the personalized needs of information Readers under the network environment,is the objective requirement of network information resource management,also is the inevitable development of knowledge management.This system is in the WeChat public platform development mode,using PHP and MySQL programming language,message receiving and message using the WeChat public platform to provide a reply interface to achieve a personalized campus library push system based on WeChat platform.The realization of the personality of the library and the reader's personality reading.