Measures To Promote Social Readers Service Of University Library In Dalian

Since 2006, the central propaganda department, the state general administration of press and publication, radio and television departments began to jointly initiated and is committed to carry out the reading. The report clearly put forward the party's 18 "to carry out the reading activities", "advocating a reading" for three consecutive years in the government work report, fully embodies the country attaches great importance to the culture of the people's livelihood project. The university library to carry out the social reader service is an important approach to enhance the utilization ratio of social and cultural resources, also is the important of public interest education career. But limited to a variety of reasons, the current domestic social university library reader service carried out there are less open, lower service category, and some problems that enthusiasm is not high, so it is necessary for university library reader service society current situation and existing problems of the research, carried out in order to promote the service is good. In this paper, in the society university library reader service to carry out as the research object, through literature research, questionnaire survey, statistical analysis and other methods to reveal the status quo, to find the existing main problems, further through stakeholder analysis and other methods to analyze the restricting factors and relations behind, and on the basis of balancing of interests put forward countermeasures and measures.In this paper, the main work is as follows:(1) In the university library to carry out the social background of reader service is analyzed. From the big background of national and social development, the demand of the economic and social development in dalian, dalian talent research increasing demand, dalian citizens cultural entertainment demand illustrates the necessity of its conduct of the service, from in the geographic distribution of colleges and universities, subject classification, resource support capability describes the material base of current has carried out the service.(2) In the university library have investigated the current situation of the society of reader service of investigation and analysis. Based on in the university library of field visits and telephone, letters, reveal in even the social reader service the present situation of colleges and universities. Further through social group of readers and the relevant government departments the interests of the two related groups of investigation analysis and research, found the shortage of the service development at present, and find out the current service to carry out the insufficient factors behind it. Found that because of the lack of corresponding legal policy support, school leaders do not take the readers don't understand, school, library resources (money or manpower), lack of effective means of promotion and publicity, easy to cause the safe hidden trouble such as stolen books, in the reader service of university library in carrying out society service object is narrow, lack of inner driving force, high threshold of service issues.(3) In the university library to carry out the social advance countermeasures of reader service. Found that the results of the survey analysis restriction factors, on the basis of the service in the areas combined with domestic and foreign advanced experience and related public goods theory of public economics theory, designed based on the social security information linkage of government purchasing service as the means of equilibrium and balance the interests of all parties to promote countermeasures and solutions.(4) In the university library to carry out the social reader service promote countermeasures research. Mainly on the feasibility of the proposed scheme set by above analysis and policy safeguard measures analysis two aspects.