Concurrent Engineering Control Methods In Brilliance Jinbei Automobile Company’s New Vehicle Development Projects

The concurrent engineering method (CE) is one kind of mode which adapts to the modern science&technology development and market competition very well. Recently, in order to shorten the development cycle, improve product quality, reduce production cost and gained great achievements, CE is used widely in the world famous auto companies in USA, Japan and Western Europe.Chinese auto industry also gradually realized the advantage of CE, but did not fully exert the advantages due to experience and management system. In this paper, mainly discuss the function of CE on timing, quality, cost etc by the new project of Brilliance JinBei. Try to find some ways to improve CE and enhance the competitiveness of enterprises, by analyzing the environment, organizational structure, management processes and process management of CE.Corresponding policies and environment is necessary for the effective implementation of CE. The functional and weak matrix type organization of Brilliance Jinbei seriously hindered CE, rough management processes is useless for CE, and strategic management ability is the cornerstone of concurrent engineering function. This paper analyzes how to improve the management of Brilliance Jinbei to promote CE.