The Design And Implementation Of Customer Relationship Management System For Shenyang Rural Commercial Bank

Shenyang Rural Commercial Bank as an emerging financial companies, focusing, acceptance and integration of new ideas and the ability of things, always walk in the forefront of the technology industry. In the daily work and enterprise development process, the introduction of advanced management methods and technology, make full use of information technology tools and tools to improve the core competitiveness of enterprises so great attention. Shenyang Rural Commercial Bank’s existing customer management system is in this context according to the actual needs of the work, developed to serve the client manager, such as the role of the manager of a customer management system.In this paper, customer relationship management services for the study. By using the Java language implementation of the deployment of Shenyang Rural Commercial Bank customer relationship management system on the Tomcat server, enabling the customer information management functions, business functions and contract management system management features three modules. By using SQL Server 2008 database to store customer information related tables, tables and other related business contracts. Shenyang Rural Commercial Bank customer relationship business background management system using common software engineering theory, from the analysis of several aspects of the system requirements, system design, system implementation and system testing, etc. in detail. System requirements analysis, the background of the general management system related to the main module and function requirements analysis; system design, general background of the overall program management system was designed, and the physical architecture of the system; the system implementation, the main function module design system design to achieve one by one, including sign-on function to achieve, achieve customer inquiries function, query the device functions to achieve; in system testing, respectively, of the system functionality and performance testing.First, in the introduction part of this paper, the background and significance of a detailed description and analysis of the research status summary of customer management systems, points out the shortcomings of the existing management system, it puts forward the main work of this paper. Secondly, the use of the system implementation process related technologies, including the development of infrastructure, database development framework and the like. To analyze the demand for Shenyang Rural Commercial Bank customer relationship management business, through the development of needs analysis clearly needs Shenyang Rural Commercial Bank Customer Relationship Management System. According to the demand analysis of customer relationship management system for a detailed system design, which contains customer information management functions, business functions and contract management system management functions, in addition, this paper also describes the overall system design, system service processes and databases. At the same time, it gives the customer information management, specific design business contract management, systems management implementation. Ultimately the general background management system, using B / S structure of the customer relationship management system that can be applied to the current more flexible customer management business management needs. Test results show that to achieve the design requirements, running in good condition. Finally, the paper summarized.