Research On The Quiz Show Of Chinese Character Culture

In the recent years, an increasing number of TV quiz programs based on Chinese character are booming in TV programs, which is considered as the major way to enhance the competitiveness between the national TV programs. According to the culture of Chinese character, recently, spreading the character of culture has been regarded as the unprecedented opportunity for Chinese Quiz Program. For example, the Co-production of program of “Chinese Hero”, which produces by Henan TV and IQIYI, and “Chinese Character Spelling Conference”, which produces by CCTV are the initial quiz program in Chinese TV show. Then, a couple of same quiz shows that based on the Chinese character culture is growing in the same period. Likewise, there also have some similar TV show from different provinces, such as “Chinese Idiom Conference” which produces by CCTV, “Good Chinese Poetry” that from Hebei TV, “Poetry of the Tang Dynasty” which from Shanxi TV as well as Heilongjiang TV’s program “Favorite Chinese character”. According to incomplete statistics, from CCTV to provincial TV channels, there are more than ten files TV shows that match to this mode. According to the current development trend of TV Character cultural quiz program, it is constantly self-correcting process, which full of cultural attributes and entertainment features.In this paper, the author intended to summarize the basis of current TV quiz programs that base on character culture. Studies on this type of program should use the methods of integrity and systematic. A clear idea of the whole structure of as follow: Firstly, the chapter is a theoretical overview of the cultural quiz TV program, which consider about the background of this type of program; giving the definition about those cultural programs; describes the characteristics of different types of programs. Secondly, this article will concern about the Character Culture of TV quiz program’s structures, such as subject of program, program’s settings, the audience of this program. Starting from the cultural value and its inner implication. Chapter three gives a vivid description of the symbol translation, function,reorganization and confidence of culture in quiz television show, studying on the quiz show of Chinese character culture programs on the content of cultural identity and cultural confidence, finally rose to the construction of Chinese television culture ecology. The re-evaluation of quiz TV program will be designed in the final chapter, and given a couple of strategies, which may enhance the developments of similar programs.The Quiz Show of Chinese Character Culture not only enriched the TV screen, at the same time also use visualization expression of spread the Chinese characters culture, do a two-way fusion of cultural heritage and medium of communication.