| The study examines and explores the situation of children’s digital publishing industry in China and digital transformation and upgrading of local publishing agencies in Xinjiang, which bases on research on Xinjiang juvenile publishing house and analysis on national policies. It clarifies the evolution and the performance of digital transformation, of Xinjiang juvenile publishing house, meanwhile presenting the deficiencies of digital transformation, pointing out some existing problems. Moreover, it bases on numerous literature and data research, aiming to propose suggestions for the development of digital transformation of Xinjiang juvenile publishing house. With support from the government, Xinjiang juvenile publishing house need to get opportunities, transform their concepts and themselves and exhibit local unique culture, for the purpose of building digital publishing pioneer press which is creative and special, and which is commissioned to focus on national characteristics of Xinjiang. |
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