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Consumerism Of News Production On Mobile News Client

Posted on:2016-07-01Degree:MasterType:Thesis
Country:ChinaCandidate:M J HaoFull Text:PDF
GTID:2308330479988952Subject:Mass communication
Abstract/Summary:PDF Full Text Request
The paper chooses Netease, Sohu, Tencent, Headlines Today, Sina, Ifeng, Baidu, the 7 main mobile news client as the research object, studying the consumerism’s background of creation, operation logic and specific performance, and dialectical thinking of this phenomenon. Through content analysis, text analysis and framing analysis, the paper research consumerism of news production on mobile news client from five aspects: news topics, headlines, language style, visual symbols and consumer information.Characteristics of the type of news issues include these aspects: social news number was significantly higher than other types of news, government officials reports replace the mainstream political news, people’s livelihood news, international news and entertainment news get more attention. Reconstruction of title present: framework of news title is soften and recreational, orientation and position of the title is strengthen. The paper analysis how mobile news client make news be consumed easily through visual symbols. In addition, this paper also analyzes how the entertainment and consumption information on mobile news client guide the audience consumerist lifestyle.
Keywords/Search Tags:new media, mobile news client, news production, consumerism, the culture of consumption
PDF Full Text Request
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