The Practice And Study About The Project Teaching In The Software Teaching Programs Of The Advertising Design Professionals

Vigorous development of the Vocational education, improving the quality of workers, and promoting the industrialization has become Chinese urgent needs of modernization.Advertising design professionals in the Vocational Schools develop truly meet the needs of the advertising industry, which has comprehensive application ability and innovation ability, so it must request to the post ability in teaching from the teaching contents, methods, evaluation, and other aspects of reform attempt.Software teaching mode in today’s Vocational high school is often difficult to stimulate students interest in learning, so that our teaching contents, teaching methods, teaching evaluation and so on,are exposed the defects and problems of different degree. This paper proposes some suggestions to the existing problems in teaching software of the advertising design professionals in the Vocational Schools and explores some strategies of project teaching method in the software teaching.The author mainly begins with the method of software teaching in advertising design, through the experimental method, literature method, action research method, to enhance the research of project teaching method on students’ occupation ability. This paper mainly carries on the elaboration from four parts: Part I: Introduction; Part II: discussing the implementation strategy; project software teaching method in the Vocational Schools” advertising design professional.The auther mainly expounds whether project ‘ goal is clear, and the project is set to note the emphasis and difficulty to fit software teaching;whether the project design meets the heart of senior high school students, and the project is set according to the actual needs and existing ability of students, to cultivate students’ ability of the project,which is set to explore and solve problems as the core. Part III: The procedures of the software teaching of project teaching method in the advertising design professional. Part IV the implementation of the project teaching methods and summarizes the project teaching method is feasible, respectively from the aspects of students and teachers.