Research On The Reform Of Local Sports Channel Company System

In deepening reform and opening up, reform and opening up achievements are widely popular in recent years, the market economy gradually become national economic environment, under the pressure of market economy, media competition is more intense. In keep pace with technology high speed development of economy, China’s TV media is walking in a public welfare of running a business to commercial real estate industry transformation of the road. TV media to join market competition and market strategy and non-market strategy with the combination of ways, to participate in the competition in the market. In the process, once prevalent local sports channel, for the development of today, gradually involved in the tide of media convergence, some local sports channel first on the path of change of internal management system.Traditional television as fully, to make up one mode of production, management is divided into units, departments(center), group(section) level 3, regardless of the cost of production, no corresponding competitive mechanism and incentive mechanism, media as propaganda, stand in the forefront of The Times is bound by traditional management mode, with the deepening of economic integration and globalization, the operation mode can not meet the needs of the development of modern TV media competition. The eighteenth big put forward to deepen reform, to develop the cultural industry in the environment of market economy, in the course of the reform of radio and television industrialization, some local sports channel started trying to company system reform, the channel as an independent individual, implements the self-sustaining type of operation, moderate and makes the separation of sow production pattern to channel more initiative of its own, more conducive to produce good quality and high degree of professional brand columns. I refer to the related literature and the research works, and to day depending on the sports media co., LTD as a case, makes every effort to understand the tianjin TV sports channel corporations, the mode of operation after the reform, so as to sum up the industrialization, the current situation and problems of the reform of the local sports channels and feasible Suggestions are put forward.Now, their reform to convert themselves to the local sports channels research quantity is less, and lack of systematicness, for few days depending on the sports reports. Need further study in order to solve this problem and the outline of the status quo, I will through the data statistics and case analysis on the day depending on the current situation of sports company system reform survey of empirical research, comparative culture industry development system framework, find out the problems and deficiencies. Using the method of literature and logical analysis to further depth explore the root causes of these problems. Finally using the related knowledge of communication studies, economics, philosophy, put forward the feasible and targeted solutions, their reform to convert themselves to local sports channel render business contribution.