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The Communication Company Customer Management System Of Datong Coal Mine

Posted on:2013-06-12Degree:MasterType:Thesis
Country:ChinaCandidate:G M SunFull Text:PDF
GTID:2248330395973998Subject:Software engineering
Abstract/Summary:PDF Full Text Request
With the rapid development of information technology, customer relationshipmanagement is each big enterprise value degree then aggravate, because of the inputfund proportion also increase gradually, so management is slowly to maturity. Customerrelationship management system-abbreviation CRM, its meaning is throughmeaningful communication and exchange, the enterprise to get customer approbate,must understand and affect the customer, regard customer as the center. Will improveenterprise and customer care as the core content, expand CRM between firm andcustomer, the business capability and makes the enterprise automation degree greatlyimprove, achieve sales quantity increased income and profit, fewer, cost of sales, salestime is shortened, and seek new markets, conquers more market, sales channel increase,from the most radically improve the competitiveness of the enterprises, makes theenterprise in the current very fierce competition environment can invincible position.CRM is a set of party management enterprise customer relationship methods andtechniques, take the customer as the management idea and the rapid development of thecombination of IT technology. CRM more widespread application in abroad, also havemore failure example, CRM applications in domestic application in recent years, butalso very hot successfully apply CRM examples of the effect of small, mostly enterpriseis not well. In view of the current domestic application status CRM,This paper first step to CRM research background, this paper the research status ofboth at home and abroad, the paper analyzes the status at home and abroad; The secondstep to CRM theory knowledge, are introduced, the small and medium-sized enterprisesat present study of CRM demand situation; Article puts forward a suitable for small andmedium-sized enterprise CRM solutions. This is a list of CRM design and planning,database design, introduced by larger space analysis and management system of CRMstructures. System advantage lies in the simple operation steps, the user using andmanaging the more convenient. The system uses B/S mode, the server uses Window2003operating system, which database using Microsoft SQLserver2000client through the Java achieve asynchronous refresh server data exchange, the client for the popularweb browser.I think should according to enterprise actual requirement, custom CRM system.
Keywords/Search Tags:Customer Management, Database, Small and Medium-Sized EnterpriseInformation, Management System
PDF Full Text Request
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