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Construction Of The Corporate Web Site Information Based On User Experience

Posted on:2011-11-21Degree:MasterType:Thesis
Country:ChinaCandidate:R WangFull Text:PDF
GTID:2208360308981237Subject:Information Science
Abstract/Summary:PDF Full Text Request
With the rapidly development of the Internet, more and more enterprises have established their own website, hope and the entrepreneurial culture and characteristics of web pages to express their product information and services, and timely and comprehensive information on the acceptance of a user's query and information feedback . However, many Website information architecture is vague or unreasonable, enabling users to difficult to obtain useful information.With some theoretical analysis in this paper, author find the relation about "Enterprise WebSite", "Information Architecture(IA)" and "User Experience". Bying establishing the models and specific methods of the enterprise website Information Architecture based on user experience, the author offers a new perspective and theoretical guidance for the Company Website's establishment.In this paper, with the status of domestic and foreign enterprises's site for the background, the author research the objectives, requirements, principles, clients and problems about the IA of Enterprise Website. And according to the survey results indicate that the IA of Enterprise Website should be concerned about what the content, users, information or enterprise itself? The author asserts: 1)"Getting a good user experience"can be said that the ultimate goal of information architecture, and information architecture is an effective way for getting good user experience. 2) In the will of occuping markets and earnning clients, the designer of enterprise website should composite the clients, information and enterprise, and promote their development.Based on the above perspectives, the author discuss the following sections:First of all, according to the analysis of IA, the author propose the core value of information architecture, which is user experience, and proposed the theory of "enterprise website's information architecture based on user experience " in Part 1.Second, the author have made a great deal of theoretical analysis and paper survey, analyze the core elements and basic principles of corporate website's information architecture, find the problems of them through case studies in Part 2&3.Third, according to these problems, the author have proposed that making "user experience" as a guide for the IA of enterprise's website, and made a lot of theoretical thinking for it in Part 4.Finally, the author have designed a complete method about corporate website information architecture based on user experience in Part 5.
Keywords/Search Tags:Enterprise WebSite, Information Architecture, User Experience
PDF Full Text Request
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