Research On The Influence Of Knowledge Transfer On The Stability Of Package Platform In Web2.0 Environment

After Malaysia MH370flight lost contacting,the U.S. satellite operators "Digital Global " Start crowdsourcing platform,released satellite images to help search the suspected area,that move have attracted millions of people from the world to visit the company’s website for assistance. Crowdsourcing model as the current successful business model has attracted more and more attention,some well-known companies such as Procter&Gamble,Nike etc. crowdsourcing for enterprises through innovation.However,in the development of crowdsourcing model,some problems have appeared,crowdsourcing platform to ensure that users can not be sustained and stable use,and the user during use due to the instability of the Employer and the closing party packages exist some low efficiency.Therefore,this phenomenon of crowdsourcing model based on this existing research questions.In today’s knowledge economy,the core value of knowledge have become increasingly prominent,effective knowledge transfer has become the key to business sustainability and innovation,crowdsourcing platforms in order to solve the lack of stability of this problem,this paper introduces the knowledge transfer as influencing factors Research. While introducing Web2.0environment as a moderator of knowledge transfer on research conducted crowdsourcing platform stability deeper inquiry.First study to determine the contents of this article to read through a lot of literature,for the Web2.0environment,knowledge transfer and crowdsourcing platform literature review summarizes current research scholars, respectively,for the three variables in this paper based on their research dimension divided into the Web2.0environment richness of information and knowledge available and two dimensions;knowledge transfer into a trusted relationship with a sense of embeddedness two dimensions;crowdsourcing platform stability into the bonus number,the number of participants and hobbies three dimensions. Proposed a study to determine the research model and underlying assumptions of this article,the use of questionnaires in the form of access to research data;based on questionnaire data variables were studied the reliability and validity of the test, the test results show that the variables have shown good agreement,and further analysis of factors related to the relationship between the model factors in determining whether there affect the relationship in determining the factors relevant factors on the basis of the regression analysis to determine the impact the direction of factors. Adjust variables for regulating environmental effects Web2.0multivariate hierarchical regression analysis,the use of the model as a whole AMOS structural equation modeling to test carried out to finalize the hypothesis is true,the conclusions drawn in this article:crowdsourcing platform for knowledge transfer stability is a positive impact; Web2.0environment for knowledge transfer and crowdsourcing platform stability regulate effects.This paper chose as knowledge transfer factors and empirical analysis by Web2.0environment as a moderator,the results have a certain value. According to the findings put forward specific recommendations to solve the problem and provide a theoretical reference for the future development of the crowdsourcing model.