M Media Industry, Incentives For Research Staff

With the times,knowledge-based economy era of the media is intensifying the competition between. Media competition, and the surface is a fight the audience to fight for the market, it is the nature of media competition of talents. Which media can have in order to support the talents of the comprehensive strength, Which media will be able to become invincible. Of M media industry, the current human resource management is not perfect, have not formed an effective incentive, competition, and elimination mechanism. To establish a scientific, rational and effective incentive system, how to make the existing talent for the media industry to bring greater economic value and social value, is the most pressing needs of M media.This article on China's media industry status and problems of staff motivation conducted in-depth analysis and study and put forward a comprehensive staff of China's media industry incentives a number of measures of human resource management theory and practice integrated into the work, to how to improve China's media industry employees conducted a detailed analysis of the incentives.In this paper, M media industry status and problems of staff motivation conducted in-depth analysis and study and put forward a comprehensive electronic media industry, Staff Motivation, M number of measures of human resource management theory and practice integrated into the work on how to improve the M media industry to conduct a detailed analysis of employee incentive.First, the article introduces this special industry, the media types, characteristics and on the incentive-related theories and methods. Combing through the theory of the media industry, human resources management and employee motivation an initial understanding.Then, the article describes the M media industry is more widespread use of incentives, the analysis M media features, staff and encourage the necessity of M media industry staff motivation has been achieved and the existing problems. Subsequently, the article on the electronic media industry, M media staff motivation how to improve innovation in-depth discussions and research. Put forward, including through the job classification system and salary system motivate key employees; by improving employee training system, concerned about the employee's career, enhance employee loyalty and enthusiasm; establish a new comprehensive performance appraisal system response.Finally, the article raised some relevant countermeasures and implementation process proposed in the media industry, employee motivation problems and failures are given a solution, and further improved the electronic media industry in M media Staff Motivation response.