The Research Of University Press Core Competence

As an important force in our publishing industry, university press has been going on well since they were established. With the development of market, management system and operating procedure couldn't meet the needs of new market. Facing new opportunities and challenges, how to cultivate and promote the core competence of university press is a inevitable responsibility for every one.Based on the basic concept, situation and challenges of university press, this passage summarize the connotation and foundation elements of core competence of university press combining with the relevant theory of enterprise core competence. And this passage analyze it deeply and make a brief evaluation to the core competence of university press. Combining with current situation, this passage present the concrete policy from government and university press angle point of view. This passage also has done a demonstration research to core competence of peking university.University press'core competence was the ability system which was accumulated and integrated the resources,knowledge and skills,which referred to aspects of management.Therefore,cultivating university press'core competence is a long time and systematic work,and need the lasting endeavor.Then form the core competence step by step in practice and so as to enhance the integrated competitive strength of university press.