The Central Region On The TV Industry Development Strategy

China's television industry on the true meaning of reform began in the late 1990s, the road to industrialization of how walk, the Chinese TV industry as a whole are at exploratory stage. In this process, due to the influence of various factors, China's different regions television showing a level of industrial development is not balanced posture is reflected mainly in the economically developed areas obviously faster than the TV industry in the economic development of less-developed areas. The focus of this paper is not fully developed economy in the central region, the TV industry can achieve by leaps and bounds, the rapid development of unconventional.This article holds that the increasingly fierce competition in the media Today, the development of China's TV industry's main problem is that channel positioning and programming homogenization of serious phenomenon and television industry business model is too unitary, these two issues is the problem in China's development of the TV industry's main problems. So, can embark on a different path of development of the central region is the television can achieve faster development of the fundamental problems.Accordingly, the author of the TV industry from the central region development strategy of the environment and resources advantages start with and, in conjunction with the core principles of competitiveness, focusing on the central region advantages that the television industry development resources on the importance of the TV industry to the development of the central and central regions only advantage to the development and utilization node together, the central television can avoid homogenization of effective competition is really built up a core of the TV industry's competitiveness.In addition, the TV industry can not afford to ignore the business, financial and personnel in the Central TV industry is the lack of operating the main problem, not solve these two problems, the development of the central region is the TV industry can only be a piece of empty talk, how financed, how the introduction and management talent is This paper discusses the Another major problem.This paper is divided into four chapters, including chapters III and IV is the key part of the full text. Chapter I of the major TV industry on the relevant knowledge and the development of China's TV industry made a brief review; Chapter II from the central region long history and culture, rich natural resources start with a detailed analysis of China's central television industry development environment and the strategic advantage of resources; Based on the preceding chapter in Chapter III on the basis of the introduction of the core competitiveness of the principle that the advantages of the central region of central resources in the television industry production and the content of both channels positioning provided a basis, the authors have also provided some more detailed observations and recommendations, and stressed innovation in the core competitiveness of the television industry's important role Construction; Chapter IV of the major TV industry is operating,At the same time the central television forms of cooperation do a useful exploration.