Analysis And Design Of Songyuan City Post Corporation Agent Telecommunication Operation Customer Relationship Management System

Customer relationship management is the business strategic integration of marketing and service functions. It can effectively organize enterprise's resources, train customer-center business practices and implement a client-focused business processes in marketing. Selling and serving within the enterprise operation to enhance communication and interaction between the customer and the enterprise. It is easy to achievement identical action for comprehensive response to customer.This article has made a brief introduction of customer relationship management, and summarizes the basic system functions. Then, analysing the customer relationship management status of the Songyuan Post Agent Telecommunication Corporation , identifying the problems that exist, and studying the enterprise customer relationship management system operational processes and business functions carefully. Finally, from system architecture design, development flat , languages and tools selection, database design, system modules design aspects introduced the customer relationship management systems design ideas and methods.Customer relationship management systems are divided into the Service-type customer relationship management system and the Analysis-type customer relationship management system, The Service-type customer relationship management system uses the B/S development model, applications and data query adopts distributed information management to ensure data security and link effectively. The Analysis-type customer relationship management system uses the multi-storey structure, and that is suitable for the policy makers and business...