Font Size: a A A

The Study Of Business Operation Of China's Blog Media

Posted on:2008-09-14Degree:MasterType:Thesis
Country:ChinaCandidate:S HuangFull Text:PDF
GTID:2178360212491305Subject:Radio and Television Arts
Abstract/Summary:PDF Full Text Request
In recent year, as the development of technology of internet, the new communication method has shown up in the internet media. Blog is the most fresh communication method on internet. However, the studies of Blog media were now focusing on its news and communication character; there were little studies about business character of Blog media. This study is trying to do some research on Blog media's business characters.First of all, my study do some research on the developing situation of Blog media in China, including the most recently situation of Blog media and the comparison analysis with other internet media. In the mainly part of the study, I analyzed the character of Blog media's business operation, which contains macroeconomic part and business dealing detail. And finally I got thirteen kinds of business models of Blog media, and how they were used in China. At the end of the study, I also analyzed the potential problem in China's Blog media, and analyzed that how we could figure them out.In thy study, I used some ordinary study method such as, document retrieval and first-hand investigation. And I believe that I went deep inside of the business operation of Blog media. So I hope this study could be an innovative research in the academia of Blog study, and I also hope that my study could give some constructive suggestions for the enterprise of Blog in their coming business.
Keywords/Search Tags:Blog Media, Business Operation, Business Model
PDF Full Text Request
Related items