Research On Healthy China Edition Of China Youth Daily

Health is an eternal theme pursued by human society.In modern society,people are faced with a variety of health risks.Especially after the COVID-19 epidemic,people are paying more and more attention to health issues.Both the Party and the state attach great importance to people’s health and have put forward the "Healthy China" strategy.Therefore,under the background of "Healthy China" becoming a national strategy,China Youth Daily timely launched the Healthy China edition,as the recorder,promoter and participant of the "Healthy China" strategy,to serve the needs of readers.It has been 5 years since the official launch of China Youth Daily Health China Edition on January 14,2016.By December 31,2020,216 issues and 837 articles had been published in total.On the one hand,as far as the form of China Youth Daily Health China Edition is concerned,it can be analyzed from the aspects of arrangement,reporting form and collection and writing style.In the way of arrangement,the stability of the number of reports,the flexibility of layout arrangement and the diversity of news pictures are shown.In the form of the report,the types of the themes are varied,the length of the report is mainly medium and long,and the genre of the report is mainly communication.In terms of the style of writing,the reporter mainly selects the articles by himself,pays attention to the authority of science and tends to be positive.On the other hand,the content of the Health China edition can be roughly divided into health issues,policy publicity and public health emergencies.Health issues mainly include the focus on disease prevention and treatment and the popularization of health knowledge;Policy topics include interpretation of relevant policies,meetings,promotion of medical reform system and promotion of TCM culture;The public health emergency is the continuing coverage of the Zika virus and the positive coverage of the COVID-19 outbreak.In addition,China Youth Daily Health China Edition cleverly uses various strategies to report related issues.In terms of communication strategy,it uses series reports and specific days to disseminate health knowledge,and pays attention to establishing medical workers’ models in public health emergencies.He is good at using rhetorical strategies such as seeing big things from small things,making full comparisons and using data to report the results achieved during the implementation of the Healthy China strategy.In a word,the reports of China Youth Daily Health China are conducive to improving public health literacy and creating a favorable policy environment.In particular,in the COVID-19 epidemic report,positive public opinion guidance alleviated social panic and enhanced confidence in fighting the epidemic.Of course,the China youth daily health Chinese version in attaches great importance to the youth groups,focus on hot issues of public opinion,and a variety of all media has many advantages,also needs to be deepened degree of media convergence,the report layout to improve quality and reported more obscure language,etc,should be the perfect all media operations,strengthen content checks and pay attention to cover the popular language,To achieve better development and promote the strategy of building a healthy China.