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A Narrative Study Of "Healthy China" In China Youth Daily

Posted on:2021-07-15Degree:MasterType:Thesis
Country:ChinaCandidate:S W FuFull Text:PDF
GTID:2518306128478174Subject:Master of Journalism and Communication
Abstract/Summary:PDF Full Text Request
Since October 2016,the central government has issued a series of documents,including the outline of "Healthy China 2030" plan and the opinions of the State Council on the implementation of healthy China action.The "Healthy China" strategy has gradually emerged and become one of the highest level national strategies."Healthy China" strategy is the first people's livelihood strategy closely related to people's physical and mental health,which has become the guiding principle of China's health work in the new era.Putting people's health in the strategic position of priority development,expanding the connotation of health services,and building a comprehensive and full cycle guarantee mechanism are the major features of the "Healthy China" strategy.Some excellent media platforms began to actively cooperate with the production of health-related content in the context of the concept of "big health and big health" advocated by "Healthy China",especially during the "new coronary pneumonia epidemic",we once again saw the importance of health communication in coordinating society.Since the beginning of 2016,China Youth Daily has established the weekly edition of "Healthy China",which has become the mainstream media with earlier start and wider coverage.This paper aims to analyze the report of "Healthy China" edition of China Youth Daily through the related theories of news narratology.Based on Genette's theory of narration,this paper further refines and improves the research framework,and studies the basic narrative structure including narrator,narrative angle,narrative focus,discourse rhetoric,etc.Using the methods of data statistics,hot word analysis,case study and so on,"Healthy China" of China Youth Daily is divided into three parts of "narrative subject","narrative situation" and "narrative discourse" for analysis and discussion,and at the end of the comprehensive extension,forming a comprehensive study from the outside to the inside,from the part to the whole.On the one hand,this paper digs out the specific performance of narrative theory in news reports;on the other hand,it sorts out the related narrative characteristics,narrative skills,summarizes the narrative strategies of "Healthy China" reports,and digs the rules of the text itself,so as to explore clearly and completely the health interpretation of relevant levels and the general narrative characteristics of "Healthy China" reports in China Youth Daily In conclusion,it can be used for reference for health communication in the post epidemic era.
Keywords/Search Tags:Healthy China, News Narrative, Health Report
PDF Full Text Request
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