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Research On The Profit Model Of M Company Based On Value Management

Posted on:2019-03-21Degree:MasterType:Thesis
Country:ChinaCandidate:R N HaoFull Text:PDF
GTID:2438330548978155Subject:Accounting master
Abstract/Summary:PDF Full Text Request
With the increasingly fierce competition in the mobile phone market,the competition between mobile phone manufacturing enterprises has long been more than just a competition between products,and more is the competition of profit models among enterprises.After entering the twentieth century,there have been more and more studies on the profit model in the academic community.However,the research results on the profit model at this stage are mainly focused on the concept,composition,and classification of the profit model,and value management is a new one.The management methods of the company can save costs for the company,increase the efficiency of production and operation,and thus increase the profits of the company.Therefore,it is gradually becoming an important practice method for the modern management of the company.It has also received more and more attention from scholars and business managers.Therefore,the concept of value management is gradually becoming an important practice of modern enterprise management.Scholars' theoretical research on value management is mainly focused on value management.The concept,features and composition.Therefore,this article analyzes and summarizes the existing scientific research results of the profit model and the value management theory,and combines the two according to its theoretical basis.Through the method of case study,this paper discusses the value management in the enterprise from the practical point of view.Application in production and operation management.At the same time,by combining the actual situation of the case company M company,it is discussed that the profit model framework constructed based on value management will be used in the actual operation of company M.The analysis framework based on the value management profit model constructed in this paper is based on the value chain model constructed by American scholar Porter and a book entitled “Discovery of Profit Zone” by American expert Adrian Slywotzky and his friend David J.Morrison.The four elements of the book's profit model constitute the theoretical basis,and consider that the value management in the concept is usually defined by the implementation process and the implementation results,so the value constructed in the second part of the framework is achieved,the image of The definition of the value management process is reflected,and at the same time,the value growth is realized through the combined actions of the four elements that make up the profit model,and the result definition of value management is also well reflected.The fourth chapter of this paper adopts AHP and fuzzy evaluation method to evaluate the profit model based on value management.At the end of this paper,an optimization scheme based on value management profit model is proposed...
Keywords/Search Tags:Value management, Profit model, Business Process
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