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Research On Knowledge Programs Of Mobile Network Radio Stations

Posted on:2019-12-09Degree:MasterType:Thesis
Country:ChinaCandidate:W M DingFull Text:PDF
GTID:2438330548481149Subject:Journalism and communication
Abstract/Summary:PDF Full Text Request
With the development of new media technology,the media environment is characterized by mobility and fragmentation.The development of the Internet also brings more possibilities to the imparting of knowledge.The new media,to some extent,has replaced the traditional knowledge carrier such as books,schools and libraries,and has become the most popular and most widely used form of knowledge carrier at the present stage.On the one hand,the Internet reshaped knowledge and expanded the extension and connotation of knowledge.On the other hand,when knowledge comes into the knowledge field of new media,the phenomenon of deconstruction and reconstruction inevitably occurs.The rapid rise of knowledge programs in mobile network radio has made the audio media reinvigorated.The advantages of audio accompaniment and fragmentation are combined with users' needs for knowledge.Radio knowledge programs not only hit the pain point of the users,but also impart knowledge in the form of fresh presentation,and then package the knowledge into the form of goods and obtain commercial profits.But as a new thing,there are still some urgent problems to be solved behind the blowout growth,which is inevitable for the development of things.This article focuses on three aspects of focusing on people,content and problems.The second chapter focuses on the role of the knowledge class in the mobile network radio,analyzes the character of the knowledge subject,and points out that in the Internet era,the mobile network radio gives the platform for the users to voice their voice,so long as they have their own knowledge and knowledge,they can spread to the users.At the same time,we analyzed the attributes,psychological characteristics and behavior characteristics of users,and different audiences listened to the knowledge programs of network radio with different purposes.The third chapter is about the text of mobile knowledge radio network's knowledge program,which is analyzed from two aspects:topic selection and content layout.The fourth chapter mainly analyzes the problems existing in the knowledge programs of mobile radio stations,and provides relevant strategy analysis in the fifth chapter,with a view to help.The knowledge-based program of mobile network radio sets up a new stage of knowledge dissemination.The open platform naturally attracts knowledge producers,narrators and recipients,and also attracts capital entry.The rise has its own advantages,at the same time,the needs of the times,cater to the needs of the users,and believe that the future mobile network radio knowledge programs will have a better development.This paper hopes to provide a reference for the development of the industry by studying the phenomenon of knowledge programs in mobile radio networks.
Keywords/Search Tags:Mobile network radio knowledge program, knowledge dissemination, knowledge payment
PDF Full Text Request
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