Research On The Meaning Production Of "word Media"symbols And Internet Social Memory

The rapid development of media technology has brought about information explosion,and the carrier,writing method and construction mechanism of collective memory have changed.Since the 2006 news event party Li Qiming's sentence "My dad is Li Gang" triggered discussions across the entire network,the popularity of online hot words triggered the arrival of the "word era".As a result of the development of media technology,everyone has become a writer of memory.The dual characteristics of fragmentation and redundancy have evolved into the representation of the practice of Internet memory.When fragmentation of memory becomes the norm,it is difficult for social events to enter individual memory and pass The interaction mechanism rises to the collective level.The explosive growth of the word media provides a writing side for studying the changes of collective memory in China's Internet space,and is becoming the main way for netizens to build collective memory and social representation."Continuity","event" and "symbolism" are typical network characteristics of Ci Media,and because it is produced based on the occurrence of social public events,Ci Media itself has the function of storing memory,and this It is also reflected in the specific process of the symbolic practice and meaning production of the word media.Word media itself as a linguistic symbol,while maintaining and stabilizing the word structure,continuously produces meaning,and thus constructs an Internet collective memory in consultation with the mass media on the basis of meaning production.This article cuts in from the perspective of "Word Memory",takes social event "word media" as the research object,adopts text analysis and case study methods,and selects the information content of word media and social media platforms that netizens mention word media as research The text uses semiotics to analyze the vocabulary structure and meaning production of word media symbols.Starting from the relationship between the meaning production of word media symbols,mass media and Internet collective memory,it attempts to deeply explore the construction of Internet collective memory transmission and memory mechanism.Provide new thinking for new media and collective memory,a sub-field of memory research.