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Research On The Problems And Guidance Strategies Of Young Migrant Workers Participating In Network Public Events

Posted on:2020-10-15Degree:MasterType:Thesis
Country:ChinaCandidate:J D ZhaoFull Text:PDF
GTID:2428330575459351Subject:Journalism and Communication
Abstract/Summary:PDF Full Text Request
With the development of urban-rural integration,young migrant workers have become an important force in modernization.However,in recent years,young migrant workers have repeatedly entered the public's field of view as participants and participants in various extreme public events,often playing a central role in public opinion.This phenomenon has to be rethought by society.Young migrant workers who have grown up in the rural society based on the "Difference pattern" are likely to hit the wall in modern urban society and network society.It is also prone to various problems in the process of participating in network public events.Therefore,the current society should pay more attention to the group of young migrant workers,pay attention to the network participation and network expression of the young migrant workers group,explore an effective network expression channel for them,and also solve social contradictions and guide public opinion.Provide relevant methods and strategies for stabilizing social order.At the same time,to study the specific situation of young migrant workers' participation and expression in network public events,we can analyze how young migrant workers groups can express group appeals by participating in network public events,and can also analyze the behavior logic of participating subjects in various media expressions.The public opinion guidance of young migrant workers provides relevant guiding strategies.From the perspective of communication,this study links sociology,psychology,public management and other related theories,combined with questionnaires,in-depth interviews,literature analysis and other research methods.This paper analyzes the media expression of young migrant workers' groups,summarizes the specific content of young migrant workers' groups concerned about network public events,further analyzes the motivations of young migrant workers to participate in online public events,and finds the problems of young migrant workers in participating in network public events.According to the existing problems,we find out the specificreasons from the perspectives of the participants,the media environment and the social guidance,and put forward relevant guiding strategies in combination with the investigation and literature,and provide suggestions for the solution of the social problems of young migrant workers from the perspective of communication..The study consists of six parts,the specific content of each part is as follows:The introduction part mainly discusses the research background,research significance,research summary,research ideas and research methods of the research,and generalizes the structure and content of the paper.The second part of the thesis is the definition of related concepts and the elaboration of related theories.This part mainly defines the related concepts of network public events: the so-called network public events refer to the public events triggered by sudden public events.The main activity platform is the Internet.The participating entities are members of the general society,and they are around specific The goal is to discuss and form a public event of strong online public opinion.Then,a more detailed concept description of the characteristics and classification of public events is provided,which provides theoretical support for subsequent research.At the same time,this part also discusses the concept of young migrant workers,and defines the scope of this research object as young migrant workers aged between 18 and 35.At the same time,the concept of participation is also defined.This kind of participation behavior is actually a kind of public participation.The participants have the ability to influence the events themselves,and this participation can also affect the decisions related to their lives.The third part of the thesis is mainly about the investigation and analysis of the participation of young migrant workers in network public events.The content of this part analyzes the motivation of young migrant workers to participate in online public events through the investigation and analysis of the survey participants,combined with the survey results of the questionnaires and interviews:self-network impression management,stress relief and catharsis,instinct for self-interest Pay attention to and express appeals,social participation awareness and social responsibility awareness.The analysis finds problems in the participants,behaviors and social guidance in the process of participation: disorder and inequality of participation,irrational behavior and group polarization ofthe participating subjects,guiding the dispersion of the target and the resistance of the guiding object.The fourth part of the paper discusses the reasons for the participation of young migrant workers in network public events.This part mainly discusses the reasons for the participation of young migrant workers in cyber public events from the three aspects of participation subject,behavior mode and social guidance.Firstly,the participants are subject to cultural level cognitive barriers and media literacy participation.Obstacles;then the "silent spiral" effect in the network environment,the role of "opinion leaders" in network participation,and the behavioral patterns caused by field changes and value confusion under rule refactoring;Infiltration in the network society,the social mentality restricts the expression of emotions on the network,and the social guidance problems caused by the dwarf and stigma of the image of the migrant workers.The fifth part of the thesis mainly proposes relevant guiding strategies based on the problems and reasons found: firstly,it is necessary to improve the cultural literacy and media literacy of young migrant workers,improve the social security and social status of young migrant workers;and then further narrow the urban-rural digital divide.Ensure the main body participates in the foundation,narrow down the blind spots of network technology,remove the "shadow area" of public opinion guidance,improve the rules of network participation,promote the standardization of network participation,strengthen the communication with opinion leaders,and pay attention to the role of opinion leaders.Finally,we must also guide the news media.At the same time,we will establish and improve social organizations related to migrant workers,and strive to promote information disclosure and improve government response mechanisms.Advise young migrant workers on the orderly network participation.The sixth part of the paper is the research summary.This part mainly summarizes the research results of this research,expounds the conclusions of the research,reveals the inadequacies of the research and the prospects of the next research.The study is evaluated as a whole and the next research direction is indicated.
Keywords/Search Tags:network public events, young migrant workers, network expression, public opinion guidance
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