Internet Users In The Network Of Public Opinion Psychological Guide Online Public Opinion

As part of the public opinion to influence public opinion, the influence of network public opinion is social to be subjected to a very higher concern nowadays. The forming of network public opinion cans not get away from the netizen's participation, their participation in a network of the formation of the public opinion has a critical implications. The network user analysis of the psychological phenomenon that can still better in the network of public opinion guidance.This paper divided into five parts, the first part mainly to give a definition about the public opinion and public networks, and introduces their history, absorbed in study on the basis of the fruits of predecessors, the traditional medium public opinion and network of public opinion in theory to make a brief analysis; The second part of the media and traditional network of relations between the analysis by contrast, traditional media to transmit mode and a network of two-way communication that the diffusion process, and pointed out that the traditional media and the network have a similar point that the object matter to which the media and information on his way to understand the reading; The third section analyzes the user when using the network from the psychological feature mainly from an anonymous user psychology, identity psychology and role selected, analysis and fun out of mind, the net-user on the network in which the psychological feature to some extent, affect them in a network of community, and network formed a variety of public opinion; The fourth part of the article mainly analyses the conformist mentality, each of the network of public opinion study the two theories to a brief analysis, specification consider that pressure brought about by the internet community is weak, therefore, this kind of mental state from the strict sense means a phenomenon of the conformist; The fifth part from the network of public opinion in the conformist mentality guidance and the government in the network of public credibility of the guide set a brief analysis.