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Research On TV Science Programs "News And Science"

Posted on:2019-05-02Degree:MasterType:Thesis
Country:ChinaCandidate:S S TianFull Text:PDF
GTID:2428330572465191Subject:Journalism and communication
Abstract/Summary:PDF Full Text Request
Scientific literacy has become a necessary quality for people today and in the future.Science television program to meet the public understanding of science needs at the same time,the public interest and wisdom has been improved;in explaining the phenomenon after the analysis of scientific reason behind it,the scientific method in order to further the public's heart,for the public on the formation of good habits in view of nature and society by the scientific world outlook and method.From the perspective of social context and audience needs,the emergence of TV Science Program "news truth seeking" is rooted in the call of science and education to revitalizing the nation and the pursuit of scientific culture.It is also the acceptance of popular scientific spirit aspirations in the pan entertainment wave."News and Truth" relies on the communication platform of Hunan satellite TV,adhering to the "scientific method to pay attention to social hot spots,and to learn the people in the way of experiment." We will help you to verify any questions of the people,establish the concept of China's first confirmation call center,with its authority and credibility,in accordance with every rumor,verify with scientific experiments,and get healthy and useful service knowledge.News great pursuit not only satisfies audiences in obtaining information,entertainment,education and services,but also changes traditional science programs with its new expression style,and puts forward a new train of thought for improving our public's scientific literacy.Press News And Science attention agenda setting,popular science as the theme,following the hot news events.In science programs,rigid performance science not only to let the audience on their fear,not very good to arouse people's interest in science,and may also cause mass of science and superstition.News And Science value communication strategy,from the science popularization and entertainment into the public,make scientific breakthrough,transformation from the original for the role of rigid flexible role.In this transformation process,the program focuses on meet the audience close and seeking knowledge mentality.Finally,News And Science good news and transfer the multiple subject of Science Popularization We should strengthen the integration of science and technology,provide rich and colorful science resources,carry out popular science with audience as the core and carry out popular science practice in the form of public understanding and interaction.The spread practice of "news and truth" has made the research of science popularization theory more abundant,which is beneficial to the further practice of popular science.
Keywords/Search Tags:"News and Science", Popular science, Variety show, Audience, Future prospects
PDF Full Text Request
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