On The Scientific And The Popular Of The Science And Technology News

The general background of the knowledge economic time and the special environment of the strategy policy of the science and the education to develop the state,provide a vast stage for the scientific news on the source and the circulation,and the quantity and the quality of the scientific and technological form source and circulation. Hence,The peoole pay unprecedented attention on it and its quality has been improved gradually.But because of the news' complication and the diffidence of journalists' and the audience's scientific accomplishment ,the scientific and technological news still has such problems as unscientific and unstraightaway.That's the reason it cannot accommodate itself to the front seat like the politics ,sports and economic news.Therefore ,In the knowledge economic times which take science and technology as its base and core.it has important practical significance and theoretical vale to explore a way of releasing scientific and technological news from "unscientific " and "unpopular" shadow.The paper give brief introduction of scientific and technological news present condition in our country ;give macroscopic microscopic analysis toward the favorable background and develop restrain of scientific and technological news.We believe that comparing with economic .sports ,and society news .scientific and technological news has subject .customer and society obstacle in the profession work .Scientific spirits is its soul .which is our means to achieve edifying effect and make science of social, straightaway is its life .which can help us to achieve the effect of the communicate and make society of science .This paper also analyses and discusses how to achieve scientific .spirit and popular spirit of Scientific and technological news on such opposite aspect of theory and practice, macroscopical and microcosmic .content and form.The times calls the high quality scientific and technological news; our society calls the journalist of high attainment .According to this paper ,to be an excellent journalist of knowledge economic.must possess the basic scientific knowledge.essential scientific accomplishment and the good vocation morality.