A Study On The Chinese Culture TV Variety Shows

Cultural TV shows are not new.From "The Great Variety","approaching science" to "lecture room",such programs have been disseminating in a broken form.2017 is the "Year of Cultural Variety","The King of Poetry","The Chinese Characters" and other phenomena,such as television variety,not only added a touch of cultural richness in the entertainment in television,at the same time let the public access to the aesthetic imagination outside the sense of appreciation,through reading letters,books,poetry and memory,a series of cultural symbols of the television organization,video to promote the development of good traditional culture.Driven the cultural dissemination further broadens the generalization,promoted the cultural variety program's television development.This paper sets out from the reality of cultural variety programs,from the point of view of the inevitability of combining Chinese traditional culture and variety programs,analyzes the root of its popular broadcast background,elaborates the graft form of traditional culture and variety programs,and puts forward practical suggestions on the existing problems.This article is divided into five chapters,"The current status of cultural television variety program".Chapter one analyzes the background and reasons of the emergence and development of cultural variety programs.Under the background of a series of state policies,the spirit demand of the audience and the popularity of the entertainment form,the introduction of copyrights into the Chinese television variety show,the current situation of the Chinese television variety show,the cultural program,which relies on the ancient and outstanding Chinese culture,has opened up the Chinese creative,the interactive participation of the audience by means of television,and so on.The second chapter introduces the characteristics and value of the cultural variety show,the cultural variety show programs focus on culture and extensive participation is compared to the characteristics of the variety show,promote cultural knowledge and improve the two aspects of the aesthetic value of cultural entertainment programs on the whole value were discussed.Finally,from the three angles of foothold,breakthroughs and marketing points,the innovative expression of this program is combed out,namely,the essence of traditional culture;the innovation of TV expression;micro-blog + two-dimensional code +APP.The third chapter classifies the traditional cultural connotation of cultural variety shows.Five thousand years of traditional culture Chinese encompasses all aspects of knowledge,from poetry to Chinese characters idioms,from the diet culture to the traditional martial arts beyond count according to the elements of traditional culture,China program classification elaboration,dig the traditional culture connotation,analysis of its connotation and how to have the interesting combination of traditional and modern.The fourth chapter makes a summary and analysis of the reasons for restricting the development of cultural variety shows.With the rise of cultural TV variety show,the problem is the same pattern of broadcast programs get together,form a single program;a little more sensational composition issue;cultural connotation,tasted,aesthetic makes the spectators terribly fatigued.The reasons of restricting the development of cultural TV variety show is our lack of how traditional culture charm in TV per fusion culture,excessive attention to ratings,subject to its entertainment properties and unable to stand up,making the program creation into narrow thinking.The fifth chapter is the extension part.We will do systematic research on the development strategies of cultural variety shows.The future of cultural TV shows will be a process of continuous improvement and improvement.How can we develop in a long way?From the three aspects of idea,content and form,the author puts forward some innovative suggestions,making a summary and prospect,hoping to create a "Chinese flavor" cultural program and do well in the organic unity of entertainment and culture.