Research On Content Production Of Network Homemade Variety Programs

At present,the network self-produced variety shows have experienced a leap-forward development and have shown a trend of scale and diversification.Its appearance not only has the morphological characteristics of traditional variety shows,but also provides a platform for the display of multiculturalism.At the same time,it also has a strong interaction,breaking the limitations of time and space.However,in the development of online self-produced variety shows,not only do we have to see results,we must also see the deficiencies and hidden risks.We may not be able to predict accurately the future development of the network,but we must analyze and study the deficiencies and potential of its content production.Risks may be a reliable resource for predicting its development trend,and it is also conducive to promoting the sustainable development of online self-produced variety shows.Taking the content production of network self-produced variety shows as the research object,it mainly adopts the literature analysis,writes the literature review,and explains the research background,significance,research status and main contents.Starting with the case study method,it focuses on the production of program content.First,it discusses the production of program content from the perspective of narratology,selects representative program texts in different types of programs,and analyzes narrative discourse,strategies,and languages.The second is to explore its open content production features,and the third is the cultural content of program content.In addition,the article also through quantitative research,design survey questionnaire to understand the audience attitude and watching psychology of network self-made variety shows.Currently,the content production of self-produced variety shows can not be separated from the audience's deep participation.The audience is both the viewer and the participant,and even the decision-maker of the program content.The study found that current network self-produced variety shows faced some common problems,including the sudden emergence of polarized Matthew effect,long-term excessive entertainment problems,and lack of originality of program content.In addition,there are different problems in the relatively popular variety shows,such as the "pollution" culture prevailing in talk shows,talk-discussion programs,over-hype of competitive selection programs,and reality shows that cannot be separated from script writing and traffic stars.Oh,wait.As for the difficulties faced by the above-mentioned network-made variety shows,the article puts forward some concrete measures that can be implemented,including promotingthe introduction of a classification system for network self-produced variety shows and establishing a talent cultivation mechanism.Not only does it hope to promote the healthy development of such programs,but also hopes to inspire traditional TV entertainment programs.