| In recent years,with the continuous improvement of people's living standards,the number of pets raising in China has increased significantly.Keeping pets has become a kind of lifestyle,and the pet economy has emerged on this basis.At the same time,the media's attention on pets has gradually deepened,and variety shows related to pets have emerged.By 2017,China's variety shows related to pets have appeared everywhere,and all major platforms have launched their own variety shows related to pets.However,due to the late start of pet variety shows in China,and the program content and format are still in the exploration stage,domestic pet variety shows often die prematurely and disappear in the audience's sight after one or two seasons.However,in South Korea,where variety shows are well developed,pet variety shows have a history of more than ten years and still occupy a place in Korean variety shows.Based on this,this paper will from the perspective of content analysis,make an in-depth comparative analysis of two classic pet variety shows in the two countries,sort out their development context,and find some experience for the development of pet variety shows in ChinaThis paper mainly analyzes the differences between TV animal farm,an old pet variety show in South Korea,and the pet variety show in China,and explores the content that is really suitable for pet variety shows in China.Through the comparison of pet variety shows in the two countries,it is found that Chinese pet variety shows are deficient in narrative techniques,program positioning,program connotation,social influence and social benefits,among which the problems of social benefits and program connotation are particularly prominent.Based on the development direction of pet variety shows,this paper deeply explores and studies the content and form of pet variety shows in South Korea.On this basis,it compares with pet variety shows in China,and provides relevant experience for the future development of pet variety shows in China. |
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